„Nova Vest“ is the national media for social news sharing. We stand out from everyone else with our original vision, innovative design and social attitude to the news. Our readers are from all ages and different social backgrounds. As many as 90% of the site's audience is from Bulgaria. The ratio of men to women is below 10% in favor of men. 27.5% of visitors are between 1-24 years old, 33.5% are between 25-34 years old and the remaining 39% are over 35 years old. In peak hours, more than 200 people read the site simultaneously. According to Google Analytics, „Nova Vest“ has over 1 187,000 autentic users so far and generates over 300,000 monthly views.

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